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For as long as I can remember, my sense of direction has led me one way- to the sea. I spent my childhood on the South Shore of Long Island, where life existed because of the water. Entire Summers were spent at the beach- sailing there in jerry-rigged boats that had washed up on the shores. I went to college first, in Rhode Island, then Hawaii. And then, as most East Coast seekers do, I eventually found my way to California. 

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I am an ideas person. I love brands, storytelling and aesthetics. My career path has been zig-zaggy to say the least, and I wouldn't have it any other way! I started out in fashion editorial, made my way to fashion PR, then photoshoot production, and lastly, landing in the digital landscape via site merchandising, and now overarching digital strategy. I first started Salvage Rights as a way to develop my product ideas- in true salvage fashion, all items were made with surplus, or deadstock materials. Salvage Rights has now morphed into a place where I can tell more stories- for myself and others. I'd love to help you tell your brand story. ​

 

xTara

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